Transform marketing success by generating results faster, and more efficiently, to seize revenue opportunities throughout the customer journey.
MARKETING SOLUTIONS
BUSINESS SOLUTIONS
Solutions engagements are unique for every business and it’s crucial to launch each partnership with the right goals, objectives, and key stakeholders to align on the right metrics to measure success for each endeavor. The challenge is to align on clear objectives that will deliver solutions to solve the problems, purpose of the mission and milestones underpinning the success.
DIGITAL MARKETING STRATEGY and Web 3.0
The emergence of Web 3.0 marks a significant paradigm shift, offering unparalleled opportunities for businesses to connect with their audience in more meaningful and immersive ways. Web 3.0, characterized by decentralized platforms, blockchain technology, and enhanced user control, presents a new frontier for digital marketers to explore and leverage. At Lifecycle Marketing, we specialize in helping businesses navigate and thrive empowering them to drive tangible results through innovative Web 3.0 strategies.
E-COMMERCE
E-Commerce consulting services include an comprehensive assessment and strategic recommendations to increase traffic, conversion and sales. E-Commerce strategy and consulting services will provide a roadmap for improving the website aligned with the company resources and plans.
WEBSITE CONSULTING
Strategic website design and development consulting plays a pivotal role in driving success. as websites evolve from mere online brochures to powerful business tools, organizations must adopt a solid and systematic approach to lead website projects effectively. Traditional metrics like time, cost, and scope are no longer sufficient to gauge success. Instead, businesses need to align web initiatives with their overall business and marketing strategies. First, we understand the complexity having managed fifty website projects in the US and on an international level. In selecting the best partner, you will succeed in ensuring your website investment engages your target audience and meets your goals.
CRO
Conversion rate optimization is a process to increase conversion on the website for each designated KPI, event or goal optimizing website performance increasing leads and sales. The approach to CRO is data-driven beginning with strategic goals that are measured, optimized and results are provided in detailed reports and analysis.
Email marketing is the ultimate form of permission marketing where customers opt-in to receive emails directly from your brand. The email strategy is based on your business goals. We develop the best plan to achieve your goals managing and running email campaigns. We test email creative, call-to-action and subject lines to optimize ROI.
SEO
Search Engine Optimization or SEO will ensure your website and brand can be found easily on search engines like Google, Yahoo and Bing. Brand visibility is crucial on Google and Google Maps. The SEO strategy will focus on keyword research to ensure your website can be found easily to drive traffic, engage with your customers to capture leads and sales.
PAID SEARCH
Google certified team leaders develop, manage and optimize Google AdWords campaigns. Search Engine Marketing or paid search using Google AdWords, Yahoo and Bing create immediate visibility for your brand, website, promotions or events driving traffic and sales. Paid search campaign strategy are customized based on your budget. The team has a decade plus of paid search experience. Google and Google AdWords certified team.
DIGITAL MEDIA
Digital advertising media strategy, planning and buying are managed by digital media experts with national, regional and local relationships that know how to negotiate, plan, run and manage paid digital campaigns.
SOCIAL MEDIA
Social Media channels like Facebook, Instagram, Pinterest, Twitter to LinkedIn are a few of the social media channels that are leveraged to develop the social media strategy target your customers throughout their purchase path to build brand awareness, brand engagement generating website traffic and sales for your products and services.
ANALYTICS & REPORTING
Analysis and insights are the principles that guide Website analytics and digital marketing reports are reviewed monthly reviewing performance, conversion, return on investment (ROI) and return on advertising spend (ROAS). Digital and E-commerce analytics and reporting analysis reports are customized to share across the team and leadership to demonstrate results that are easily understood to communicate success.